Privacy Policy

Effective Date: April 13, 2026

At Aspen Eighty, we are passionate about growing the sport of softball and supporting the athletes and fans who make it great. We are proud to spotlight the Athletes Unlimited Softball League (AUSL) and the incredible college and professional women shaping the future of the game. This Privacy Policy explains, in plain language, what information we collect when you visit aspeneighty.com, how we use it, and the choices you have.

What Information We Collect

Information You Provide

When you sign up for our email newsletter or contact us through the site, you may share your name, email address, and any message you choose to send. We only ask for what we need to stay in touch with you.

Information Collected Automatically

Like most websites, when you visit aspeneighty.com, our servers and analytics tools automatically collect certain technical information. This includes your IP address, browser type, device type, pages you visit, time spent on those pages, and referring website. We use cookies and similar tracking technologies as described below.

Cookies and Tracking Technologies

We use the following cookies on aspeneighty.com:

  • ae_cookie_consent (First-Party) — Stores your cookie consent preference so we do not ask you again on every visit. Duration: 1 year.
  • _ga (Google Analytics) — Used to distinguish unique users and track site usage patterns. Duration: 2 years.
  • _gid (Google Analytics) — Used to distinguish unique users for analytics reporting. Duration: 24 hours.
  • __cf_bm (Cloudflare) — Used for bot management and security protection. Duration: 30 minutes.

Cookie Consent Banner

We display a cookie consent banner on your first visit. You can accept or decline non-essential cookies. If you decline, Google Analytics is disabled and only the essential ae_cookie_consent and Cloudflare security cookies remain active.

How We Use Your Information

We use the information we collect to:

  • Operate and improve the website
  • Send you newsletters and updates about softball and the AUSL (if you signed up)
  • Understand how visitors use the site so we can make it better
  • Respond to your questions or messages

We will never use your information for purposes unrelated to the above without first notifying you.

When We Share Your Information

We do not sell your personal information. We may share limited data with:

  • Service providers who help us run the site, such as our third-party email service provider or analytics provider
  • As required by law or to protect our legal rights

Email Newsletter

If you subscribe to our email newsletter, your email address is stored and managed by a third-party email service provider on our behalf. We use your email address solely to send you the content you signed up for. You can unsubscribe at any time using the link at the bottom of any email we send.

Advertising

We may in the future work with advertising partners. If we do, we will update this policy to describe what data is shared with those partners and how you can opt out.

Children’s Privacy

aspeneighty.com is not directed at children under 13, and we do not knowingly collect personal information from anyone under 13. If you believe we have inadvertently collected information from a child under 13, please contact us at press@aspeneighty.com and we will promptly delete it.

Your Choices

  • You can unsubscribe from our emails at any time using the link in any email.
  • You can decline non-essential cookies via our cookie consent banner.
  • You can adjust your browser settings to block or delete cookies.
  • You can contact us at press@aspeneighty.com to request deletion of your personal information.

Rights for European Residents (GDPR)

If you are located in the European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR), including the right to access, correct, delete, or port your personal data. You also have the right to restrict or object to certain processing of your data. To exercise any of these rights, contact us at press@aspeneighty.com.

Rights for California Residents (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights regarding your personal information. These include:

  • Right to Know: You may request details about the categories and specific pieces of personal information we have collected about you.
  • Right to Delete: You may request that we delete the personal information we have collected from you, subject to certain exceptions.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.
  • Right to Opt Out of Sale: We do not sell your personal information. If this changes in the future, we will provide a clear opt-out mechanism.

To exercise any of these rights, contact us at press@aspeneighty.com. We will respond to verifiable requests within 45 days.

How We Protect Your Information

We take reasonable steps to protect the information you share with us, including using secure connections (HTTPS), limiting access to personal data, and working with trusted service providers who maintain appropriate security practices.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and revise the effective date at the top.

Governing Law

This Privacy Policy is governed by the laws of the State of Arizona, without regard to its conflict of law provisions.

Contact

Aspen Eighty
press@aspeneighty.com
aspeneighty.com